Master of Science in Marketing and Consumption
Read more about Master of Science in Marketing and Consumption at gu.se.
This page is for students on the Master of Science in Marketing and Consumption, and contains information and contact details relevant to your programme.
Your programme studies
Programme set up: Marketing and Consumption
Elective courses
Elective courses can be chosen from within the master's programme, or from other master's programmes at the Graduate school. A list of courses is made available to students each term. List of elective courses:
Student representatives
Information regarding student influence.
Senior student representatives
Sara Hafez, gushafsaa@student.gu.se
Iqra Ashraby, gushaqiq@student.gu.se
Junior student representatives
Mya Lawson guslawmy@student.gu.se
Yan Cui guscuiya@student.gu.se
Course and programme evaluations
The purpose of the course and programme evaluations is to provide a base for quality control. The results of the evaluations are published at the Canvas page for evaluation results.
Exchange studies
You can choose to study abroad, preferably during term 3. However, there is no formal hindrance for term 2, but the core courses during this semester are more difficult to replace.
Elective Courses
1) must be on a graduate level
2) cannot have the same/almost the same content as another course you have taken/will take within your programme
3) must cover the topics of business administration, finance, economics, economic history and/or economic geography
Core course/s
You must find approved replacement courses for the core courses. Find syllabus and reading list.
Exchange during term 2
If you choose to study abroad during term 2, you must find replacement courses for the core courses:
Exchange during term 3
If you choose to study abroad during term 3, you must find courses with similar content to replace the core courses:
Master degree project
The Master degree project course (a.k.a. Master thesis, 30 credits) is the final course in the second year, and it is crucial that you plan your studies accordingly to ensure that you can participate. The course has pre-requisites that needs to be fulfilled before the course starts. We encourage you to review the syllabus thoroughly to understand the specific requirements and make sure you fulfill them. Should you have any questions or concerns regarding the entry requirements please do not hesitate to reach out to the study counselling team.
During the autumn in the second year, there will be a preparation for the Master degree project when you design your research proposal and find a thesis partner. You will also be assigned a supervisor for your work. Should you have any questions or concerns regarding the Master degree project course, please get in touch with the course coordinator Lena Hansson.